The prospectus submitted by Shubao International Group Co., Ltd. on May 10, 2024, will expire after 6 months on November 10, with SUNNY FORTUNE serving as the exclusive sponsor at the time of submission.
According to Zhito Finance APP, Shubao International Group Co., Ltd. (referred to as "Shubao International") submitted its prospectus for Hong Kong stock on May 10, 2024, which will expire after 6 months on November 10, with SUNNY FORTUNE serving as the exclusive sponsor at the time of submission.
The prospectus indicates that Shubao International mainly engages in the development, production, and sales of personal disposable hygiene products in china, focusing on baby care products in the emerging markets of the Eurasian continent. Since its establishment in 2010, the company has mainly marketed and sold branded baby care products in china. The flagship baby care brand "Ying Shubao" has been recognized as a "2016 Fujian Famous Brand Product" by the Fujian Provincial People's Government.
When expanding its D2C brand product business in china, the company’s contract manufacturing business abroad has continued to grow during the track record period, exporting core baby care products to foreign brand owners and bringing their respective brands to the emerging markets of the Eurasian continent, such as Russia, Southeast Asia, and Kazakhstan. In recent years, benefiting from the explosive growth of e-commerce in Russia, the company’s own brand has flourished, and confirmed by Frost & Sullivan, the company has expanded to mainly produce and supply baby care products and solutions for several top Russian children's goods retailers, helping retailers establish or enhance their private brand image in their respective regions. According to the Frost & Sullivan report, based on the export value in 2022, the company is the second largest exporter of disposable baby care hygiene products from china to Russia.