DXN Holdings Bhd. announced the charter of a Gulfstream G550 corporate jet for 12 months for an estimated US$6.6 million (RM28 million) to be used for supporting its key management team and high-performing members who have attained "Crown Ambassador" status, facilitating frequent travel across key cities in our overseas markets.

The group the use of the private jet will enable its leadership team to efficiently engage and motivate its 4.9 million active members worldwide through in-person marketing events, including market activation meetings and member appreciation events, enhancing member motivation and driving sales growth. Additionally, the corporate jet it said provides greater oversight of the froup's manufacturing facilities and operations worldwide, strengthening its capacity to drive growth across regions.

The board believes the investment is considered well-justified, as it has achieved a 3-year revenue compound annual growth rate from FYE 2021 to FYE 2024 of 19.8%, with profit after tax and non-controlling interest growing at a 3-year CAGR of 17.5%. In FYE 2024, the Group delivered a record high net profit of RM311.0 million on revenue of RM1,897.8 million.