The 7th China International Import Expo with the theme of "New Era, Shared Future" was grandly held in Shanghai on November 5. Luckin Coffee, as the "Recommended Coffee Brand of the 7th China International Import Expo", made an appearance at the conference to provide high-quality coffee to delegates from around the world during the event, fully showcasing the new image of Chinese coffee brands. At this Import Expo, Luckin Coffee became the only invited Chinese company to settle in the Brazil Pavilion, sharing the increasingly close cooperation results between Luckin and the Brazilian coffee industry in the pavilion.

At the opening ceremony of the Brazil Pavilion at the Import Expo on November 6, Guo Jinyi, co-founder, director, chairman, and CEO of Luckin Coffee, said, "China and Brazil are both important BRICS countries. This year marks the 50th anniversary of the establishment of diplomatic relations between China and Brazil. Coffee has become a bond of friendship between the two countries. We hope to promote high-quality Brazilian coffee, promote coffee cultural exchange, and take the cooperation in the coffee industry between the two countries to a new level through cooperation with various parties in Brazil."

The Import Expo is a national exhibition that promotes the construction of an open world economy and the establishment of a new development pattern. It plays an important role in promoting the development of foreign trade, advancing cultural exchanges between China and foreign countries. With the rapid growth of the coffee consumption market in recent years, Chinese coffee companies have become important participants in the global coffee trade and industry chain, as well as a significant force for innovation and development in the global coffee industry. This Expo has attracted numerous global coffee industry partners to participate, becoming an important stage for Luckin Coffee to showcase its strength to the world and strengthen deep cooperation with global partners.

As one of the largest coffee chain brands in China, Luckin Coffee has always insisted on selecting coffee beans from multiple high-quality coffee producing regions around the world, supporting a network of over 20,000 stores domestically to provide consumers with high-quality coffee products and services. Brazil is one of the world's largest Arabica coffee bean producers and exporters, as well as an important partner of Luckin Coffee. In 2022, Luckin Coffee confirmed a procurement plan to purchase approximately 45,000 tons of coffee beans from Brazil within 3 years. In June 2024, Luckin Coffee signed a letter of intent to purchase 120,000 tons of coffee beans from Brazil in the next two years.

In recent years, Luckin Coffee has been committed to connecting and extending the entire industry chain expertise from "a raw coffee bean" to "a cup of coffee", ensuring further improvement in the capability to guarantee the supply of high-quality coffee resources globally. At the same time, Luckin Coffee has been continuously leading in-depth exchanges in trade and culture with various coffee-producing countries worldwide, opening a "new window" to global coffee culture for domestic consumers.

Relying on the Import Expo as a platform to promote international economic and trade cooperation, achieve mutual benefit and win-win results, Luckin Coffee will further strengthen innovation and cooperation with global partners, enabling consumers to enjoy high-quality coffee from around the world and letting the world feel the passion and vitality of the Chinese coffee industry. In the future, Luckin Coffee will continue to focus on customer value, social value, and partner value, promote innovation and cooperation, make Luckin Coffee a part of people's daily lives, and strive to create an outstanding, world-class coffee brand for a hundred years.