合營企業成立以負責設立CR7 Museum HK並於CR7 Museum HK或鄰近位置設立周邊商品店。CR7 Museum HK為CR7 Signature Museum的巡迴展覽之一，記錄基斯坦奴朗拿度的生活及職業生涯。Star Shine Hldg (01440.HK) announced the signing of a memorandum of understanding regarding a potential collaboration to hold a touring exhibition of a Portuguese football superstar, Cristiano Ronaldo (C Ronaldo), branded museum in Hong Kong. The contracting parties have signed subscription, joint venture, and loan agreements related to the development and operation of CR7 Museum HK through a joint venture company, Starsbjerg.
Asia Partners subscribed to 100 shares of joint venture ordinary shares, accounting for 50% of the enlarged issued shares of the joint venture at a subscription price of 100 yuan. After completion, the equity of the joint venture will be held by the Group's direct wholly-owned subsidiary, Circle Time, and Asia Partners, each holding 50%; the joint venture will no longer be a subsidiary of the Group, and its financial performance will no longer be consolidated into the Group's consolidated financial statements; and the joint venture will be recognized as a jointly controlled entity of the Group.
According to the loan agreement, Circle Time has committed to provide a loan financing of up to 70 million yuan to the joint venture for the establishment and operation of the joint venture.
The joint venture is established to be responsible for setting up CR7 Museum HK and setting up peripheral merchandise stores at CR7 Museum HK or nearby locations. CR7 Museum HK is one of the touring exhibitions of CR7 Signature Museum, documenting Cristiano Ronaldo's life and career.
The Group believes that CR7 Museum HK will become a world-class sports and cultural event in Hong Kong, aligning with Hong Kong's brand image as an international metropolis and event capital in Asia, and will help promote Hong Kong's sports tourism industry. CR7 Museum HK is preparing to become a new attraction in Hong Kong. Leveraging its business relationship with Asia Partners, the Group will further develop business related to CR7 Signature Museum's peripheral products in the global market, and will explore future collaborations in other locations.
