U.S. consumers plan to shell out $2,100 on holiday shopping this year, a 7% increase over 2023, according to a new survey from Bank of America.

The 2024 holiday season promises to be dynamic, with more consumers shopping earlier and spending more, despite lingering economic concerns.

Online shopping continues to grow, and reward points are increasingly becoming a go-to tool for managing holiday expenses. Gift cards, meanwhile, are solidifying their place as a favored gift option across generations.

Early Holiday Shopping Trends: A Shift Toward Black Friday

According to the survey, 54% of consumers expect to shop on Black Friday, making it the...