October 8th Glonhui | The latest data from Tmall shows that the number of new brands entering the store in the third quarter of 2024 increased by 70% compared to the previous quarter. Among them, the most brands entered in September, with a significant increase of 239% compared to August. Overseas brands are also continuing to increase their presence in the Chinese market, with more than 1700 overseas merchants opening their first store in China on Tmall International in the first three quarters. In terms of regions, the most new merchants have entered in Guangdong, Zhejiang, Fujian, Jiangsu, Shandong, Henan, Hebei, Anhui, Hubei and other areas, making it into the 'Top Eight'. In terms of countries, brands from the United States, Australia, Japan, New Zealand, South Korea and other countries have the most store openings. (Glonhui)
9月天猫新入驻品牌环比大涨239%，广东创牌最多
In September, the new brands that joined Tmall increased by 239% compared to the previous month, with Guangdong creating the most new brands.
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