Billionaire entrepreneur andDallas MavericksownerMark Cubanhas shed light on the future of linear television and streaming platforms, highlighting the crucial role of sports media rights.
What Happened: Last month, during an episode ofClub Shay Shay, Cuban conversed with hostShannon Sharpeabout the evolution of streaming platforms and the future of media.
Cuban, who had anticipated the rise of streaming platforms likeNetflix Inc.andAlphabet Inc.'s YouTube, stated, "We were YouTube before YouTube ... It was hard to do, but in hindsight, I was shocked no one else had done it before."
Referring toBroadcast...
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