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中国太保寿险探索“以客户为中心”路径: 以对公业务为基石,构筑“BEST职域服务”芯标杆

china pacific insurance life explores the "customer-centric" path: based on corporate business, builds the "BEST professional domain service" core benchmark

China Investors ·  Sep 30 11:57

The Third Plenary Session of the Twentieth Central Committee of the Party mentioned "insurance" 13 times in the Decision, highlighting the important position and role of the insurance industry in the economic and social aspects. China Pacific Insurance's subsidiary, China Pacific Life Insurance, has always adhered to the concept of people-oriented, adhered to the original intention of financial services for the people, focused on doing a good job in the financial "five major areas," and written the practice answer of China Pacific Life Insurance.

On September 27, China Pacific Life Insurance upgraded and launched the "BEST Professional Domain Service Core Model," focusing on the risk protection and service needs of employees and their families in enterprises and institutions, designing and providing a comprehensive, customized insurance solution covering employee benefits, dual-tax products, health and retirement services, etc., throughout the entire lifecycle. The launch of the BEST Professional Domain Service Core Model is a strong response from China Pacific Insurance to national strategies, assisting the real economy, and serving the people's beautiful lives.

China Pacific Life Insurance has released the "BEST Professional Domain Service Core Model."

[B: BUSINESS PROCESS, building standardized service processes]

Providing a more convenient and efficient service experience.

Adhering to the principle of "customer-centric," China Pacific Life Insurance provides targeted product and service solutions to meet customers' full lifecycle protection needs. By building standardized service processes through the unique professional domain service model, it offers more convenient and efficient services. It transforms years of rich experience in corporate services into personal service advantages, thereby further expanding the breadth and depth of insurance services.

[E: ENTERPRISE, precise focus on key industry sectors]

Understanding what enterprises think, addressing what enterprises are concerned about.

China Pacific Insurance life insurance's project service team regularly visits enterprises and institutions, tailoring customized insurance and service solutions meticulously based on the unique characteristics and needs of various industries to continuously enhance service satisfaction.

Furthermore, the company constantly creates additional service touchpoints with carefully selected industry features, striving for excellence in service details, enabling corporate clients to deeply feel the company's care and professionalism.

[S: SERVICE, establishing a comprehensive product service system]

Providing comprehensive and full-cycle guarantee services.

With the intensification of the aging population in China, China Pacific Insurance life insurance actively responds to national policies, enriching health and retirement insurance products. Recently, the insurance industry's new 'Ten Measures' have been introduced, clearly defining the active development of the third pillar of retirement security. Leveraging its rich experience in the second pillar of enterprise annuities, occupational annuities, and other areas, China Pacific Insurance life insurance has rapidly expanded into the third pillar, recently launching Tai Bao Xin Changhong Pension Insurance (with dividends), which has been well received in the market, effectively meeting individual retirement needs. The company leverages both online and offline platforms to provide differentiated services, ensuring timely and professional resolution of issues for employees and their families.

[T: TEAM, building a professional and efficient service team]

Earning customer trust and entrustment through professional competence.

China Pacific Insurance life insurance gathers top professional talents in the industry to build a professional and efficient service team, earning customer trust and entrustment through professional competence. Forming a team of employee benefits planners, IFA financial advisors, etc., to provide customers with professional services and support. Team members have deep professional knowledge, extensive practical experience, strong sense of responsibility, attentively listen to customers' needs, provide personalized solutions, and convey care.

Li Jinsong, General Manager of China Pacific Insurance Life, said: "China Pacific Insurance Life has always adhered to a customer-centric approach, vigorously building the China Pacific Insurance Life BEST professional services core model. It will establish a comprehensive and complete service system with outstanding standardized service standards, integrating thoughtful customer care with highly professional service teams, tailored personalized solutions for companies and their employees. In the future, China Pacific Insurance Life will continue to leverage its unique advantages in business, innovate service models, enhance service quality, and strive to build a new benchmark for professional services in the industry."

Dai Chuanjiang, Assistant General Manager of China Pacific Insurance Life, said: "Relying on the BEST professional services core model, we provide an efficient project operation mode, selected customer resources, strong product and service support, and professional empowerment training to build a potential development platform for each partner, creating a brilliant future together. Provide customers with more secure, convenient, and high-quality insurance services."

The translation is provided by third-party software.


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