此外，耐克近期宣布Elliott ill将接替John Donahoe出任集团总裁兼首席执行官，自2024年10月14日起生效。国信证券认为，耐克此次更换CEO释放积极信号，有望带动品牌上下游企业基本面和估值提升。本次CEO更换为曾在公司工作32年的Elliott Hill，有望重振公司产品创新和营销动力。Sporting goods stocks are leading in terms of increase, as of the time of publication, Topsports (06110) rose by 8.2%, closing at HKD 2.64; Anta Sports (02020) rose by 5.45%, closing at HKD 80.35; Li Ning (02331) rose by 5.18%, closing at HKD 16.24.
According to the Wisdom Financial APP, sporting goods stocks are leading in terms of increase, as of the time of publication, Topsports (06110) rose by 8.2%, closing at HKD 2.64; Anta Sports (02020) rose by 5.45%, closing at HKD 80.35; Li Ning (02331) rose by 5.18%, closing at HKD 16.24; Xtep Int'l (01368) rose by 2.7%, closing at HKD 4.94.
On the news front, Shanghai announced a plan to allocate 0.5 billion yuan for consumer vouchers, with the first batch available for application on September 28th, covering dining, lodging, movies, and sports. It is reported that from September 28th to December 31st, the Shanghai Sports Bureau will issue 27 million yuan, including a special fund of 20 million yuan for this voucher issuance and 7 million yuan from the Shanghai Sports Bureau's own voucher issuance fund, recruiting over 700 designated sports venues in various districts of Shanghai to participate in the service.
Furthermore, Nike recently announced that Elliott Hill will succeed John Donahoe as the group's President and CEO, effective from October 14, 2024. Guosen Securities believes that Nike's CEO change sends bullish signals, potentially driving the improvement of the brand's fundamentals and valuation along the supply chain. This CEO change appoints Elliott Hill, who has worked in the company for 32 years, with the potential to revitalize product innovation and marketing efforts.
