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Well People Named Most EWG Verified Color Cosmetics Brand, Launches Revolutionary Supernatural Complexion Stick

e.l.f. Beauty ·  Sep 20 12:00

Well People, the award-winning pioneer of plant-powered, clean beauty, proudly announces its latest achievement as the most EWG Verified color cosmetics brand in the industry. With over 100 products meeting the highest standards of clean beauty, Well People continues to talk the talk and walk the walk.

The brand's newest launch, the Supernatural Complexion Stick, is the first product to be EWG Verified at launch—ushering in an exciting new chapter for Well People. The EWG Verified mark means the products do not contain any ingredients on EWG's list of "unacceptable" ingredients with health, ecotoxicity and/or contamination concerns.
The Environmental Working Group (EWG) is a trusted organization that empowers consumers to make informed choices through breakthrough research. Its coveted EWG Verified mark ensures that a product meets its strictest health and safety criteria. Well People's milestone achievement of 100+ EWG Verified products highlights the brand's leadership in offering plant-powered beauty that prioritizes both performance and consciousness.

The Supernatural Complexion Stick is the latest innovation from Well People, in line with the brands commitment to premium, plant-derived ingredients. This multi-tasking stick hydrates, balances, and evens skin tone while delivering a seamless, natural finish.
Well People has been creating award-winning beauty from premium, plant-based ingredients long before it became a trend. The brand is unwavering in its mission to deliver high-performance products that make you feel confident about what's in your beauty routine.
As consumer demand for clean, sustainable, and cruelty-free beauty continues to rise, Well People remains at the forefront. This latest launch underscores the brand's deep commitment to transparency, with every product crafted to be safe, effective and environmentally responsible.
The Supernatural Complexion Stick is available now at WellPeople.com and select retailers nationwide.

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