■KeyHolder <4712> Business Overview
1. Management policy
The company has formed an enterprise group centered around these three businesses, and under the group corporate philosophy of “creating a happy and prosperous future through originality and honesty that is not bound by common sense in the world,” it aims to contribute to society through demonstrating cooperation and synergy between groups and developing as a group as a whole. At the same time, it has grown into the current comprehensive entertainment enterprise group due to aggressive M&A implementation, and the idea is to continue to expand the scale of the three existing businesses by promoting “creation of new unique IP content,” “creation of video content with global standards,” and “development of new sales channels and expansion of the digital domain in the advertising field,” and also actively advance into new business areas.
(Written by FISCO Visiting Analyst Miyata Hitomitsu)