Source: Glonui.
Author: Momen
At 1:00 am on September 10th, Beijing time, the annual apple new product launch event is about to begin. This highly anticipated technology feast is themed 'Bright Moment'.
According to previous years, before the basic press conference, various spoilers and speculations can almost piece together a puzzle.
The most important product release this time is undoubtedly the iPhone 16 series, but $Apple (AAPL.US)$ There are also major updates prepared for the Apple Watch and AirPods. This includes a set of ai tools called Apple Intelligence, including the updated Siri digital assistant.
The following market news is a detailed comprehensive preview of the upcoming new products, including price predictions and AI feature introductions. Of course, everything is still just speculation until Apple CEO Tim Cook takes the stage.
iPhone 16 series: "shutter button" may be the biggest design highlight.
The iPhone 16 series is expected to launch four new models: iPhone 16, 16 Plus, 16 Pro, and 16 Pro Max. The Pro version will have a larger display, with sizes of 6.3 inches and 6.9 inches respectively, and the bezels will be reduced by about one-third, making the overall look more fashionable.
It is reported that the increase in screen size is due to the adoption of Border Reduction Structure (BRS) technology. According to Weibo user Instant Digital, Apple will be the first smartphone manufacturer to adopt Samsung's M14 OLED panel, which can bring 1200 nit SDR brightness to the iPhone 16 Pro series, an increase of more than 20% compared to the previous generation.
According to the latest predictions, the Pro model will come in a total of four colors. In addition to Black Titanium, White Titanium, and Natural Titanium, a Gold Titanium Alloy will also be available, replacing the previous Blue Titanium Alloy.
Regarding the new Gold Titanium Alloy color, there are also reports that it is called "Desert Titanium Alloy" or "Bronze Titanium Alloy".
The most notable design highlight is the addition of a capacitive "shutter button" to the Pro version, similar to the shutter button on a DSLR camera, which supports quick focus, photo taking, and switching between photo modes.
In terms of performance, the iPhone 16 series will see comprehensive improvements. It is expected that all models will come with 8GB of RAM to support the new artificial intelligence platform, Apple Intelligence. In terms of chips, the standard version will be equipped with the A18 chip, while the Pro series will have the more powerful A18 Pro chip.
The camera will also be upgraded, especially the ultra-wide-angle camera on the iPhone 16 Pro and 16 Pro Max, which will be upgraded from 12 million pixels to 48 million pixels and will support 4K spatial video recording.
In terms of AI, the iPhone 16 series will deeply integrate Apple Intelligence, providing a more intelligent Siri experience, more advanced photography features, and more personalized service recommendations through AI technology. However, this is basically confirmed to be part of iOS 18, but it will be delayed and released in iOS 18.1, with an expected launch in October.
Price is what everyone cares about, and it is said that the starting price of the iPhone 16 is 5,999 yuan, while the lowest price in the mainland for the iPhone 16 Pro is 7,999 yuan. Some bloggers have already received news:
Specifically:
iPhone 16: The expected starting price is around 5,999 yuan.
iPhone 16 Plus: The expected starting price is around 6,799 yuan.
iPhone 16 Pro: The expected starting price is around 7,999 yuan.
iPhone 16 Pro Max: The expected starting price is around 8,999 yuan.
As for the recent rumor that "iPhone 16 cannot use WeChat", a media reporter contacted Apple's official customer service, and they said that WeChat is a widely used app by customers, and the new iPhone product will not close or take away the app permissions that customers have been using normally.
Tencent customer service indicates that they have not received this message temporarily.
Apple Watch:
Apple may introduce the Apple Watch Series 10 and Apple Watch Ultra 3 at this event. The new Apple Watch is expected to offer larger screen sizes, increasing from 41mm and 45mm to 45mm and 49mm.
In addition, Apple may also release a new version of the affordable Watch SE. The product line was last updated in 2022, so it is very likely to be updated again this year.
In addition, the new Apple Watch may use a new resin-coated copper material to make the watch lighter, thinner, more durable, and waterproof. Apple also plans to upgrade the heart rate and electrocardiogram sensors to support new functions such as sleep apnea detection, blood pressure monitoring, and more.
Regarding AI, the new Apple Watch will utilize AI technology for more precise health monitoring and provide customized fitness advice.
AirPods:
Apple may release the AirPods 4, which will have two versions, a standard version and a high-end version with active noise cancellation.
Both versions will adopt a completely new design, with a shorter headphone stem and improved fit. The high-end version of AirPods 4 will be equipped with a speaker in the charging case, making it easier for users to locate.
On the AI front, AirPods 4 will provide more intelligent noise reduction and a more convenient voice operation experience through AI technology.
Other new products:
In addition to the above products, Apple may also redesign the Mac mini and introduce a new version with the M4 chip. Furthermore, Apple may release a special edition of the Apple Watch X to commemorate the 10th anniversary of the Apple Watch.
As for the iPad 11, iPad mini 7, and the all-new Mac series, these new products may not be launched in September, but rather in the second new product launch event in October.
Finally, according to the latest news, Tianfeng International analyst Guo Mingji released the production report for the iPhone 16/Pro series. The estimated shipment of the iPhone 16 series in 2024 has been raised from 87-88 million units to 88-89 million units, with the main increase coming from the standard version of the iPhone 16.
Guo Mingji estimates that the iPhone 16 Standard Edition, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max will account for approximately 26%, 6%, 30%, and 38% of the 2024 iPhone 16 series shipments, respectively.
The report shows that the shipment volumes of the iPhone 16 series in August and September are 90 million and 160 million units, with inventory of 1500-170 million units to support pre-orders. Shipments in the third quarter are expected to increase by 10% year-on-year, but are expected to decline by 5-7% year-on-year in the fourth quarter (compared to the same period last year for the iPhone 15 series).
Generally speaking, from the current leaks, the updates of each product are very practical, lacking in freshness.
Of course, whether Apple still has any secret weapons, no one knows before.
Tonight's Glowtime release will reveal everything.
Editor/rice