Zall Smartcom (02209.HK) announced in May of this year that it will lease a logistics center in Tseung Kwan O, Tseung Kwan O, for the establishment of a second automated mobile robotic (AMR) distribution center in Hong Kong. The investment is approximately 5.9 million US dollars, and it is expected to handle an average of approximately 0.01 million orders per day after the first quarter of next year. It is similar to the first AMR warehouse in Tseung Kwan O and will be equipped with more than 160 AMRs.
Founder and CEO Liu Guozhu revealed that the Hong Kong logistics center mainly handles global B2C orders, introducing AMR to handle "cargo" and successfully reducing manpower by about 30%. He looks forward to being able to handle more orders in the future, so he will increase promotion efforts and is confident in the future business growth in the next few years. The group currently has overseas B2B warehouses in the United States, the United Kingdom, and Germany, operating under a light asset model in cooperation with logistics partners, paying rent and related logistics costs based on the amount of goods stored and shipped. He said that in the future, overseas warehouses will be added according to market demand.
Through its B2C e-commerce platform YesStyle and B2B e-commerce platform Asian Beauty Wholesale, Zheeli sells about 466 authorized Korean beauty brands, as well as beauty and skincare products from more than a dozen Japanese, Southeast Asian, and Chinese brands. Its main markets include the United States, Canada, the United Kingdom, France, Germany, and Australia, with the United States contributing the most revenue. Emerging markets such as the Middle East and Latin America are experiencing faster growth, with sales in the first half of the year increasing by more than double and more than five times, respectively.