hk tech venture (01137.HK) announced the launch of a new online store model, Display Store, under HKTVmall. Under the new model, merchants do not need to open a store on the HKTVmall platform. They can showcase their products and services on the platform and direct customers to their official websites for shopping and payment. The process of order payment and logistics arrangements will be handled by the merchants themselves, providing more choices and flexibility.

The company stated that in order to develop HKTVmall into a large-scale shopping search engine in Hong Kong, the functionality of the HKTVmall search engine has been enhanced. In addition to over 1.9 million products and services from HKTVmall and ThePlace, an independent online store, customers can also search for official websites of other services, including financial banks, travel hotels, and charitable institutions. All official websites have been verified by HKTVmall to ensure their authenticity.