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独家|赛力斯启动全新“自营渠道”:9月在京首开旗舰店、问界车型同步“进店”

Exclusive | Chongqing Sokon Industry Group Stock launches a new 'self-operated channel': flagship stores will open in Beijing in September, and the Wanjie series will be available 'in store' simultaneously.

cls.cn ·  Aug 23 11:29

Similar to Huawei, chongqing sokon industry group stock will also open its first flagship store under its own brand. Many informed sources revealed this to the Caixin reporter. Internal sources from chongqing sokon industry group stock said, 'Currently (with Huawei), the cooperation model remains unchanged and will only deepen.'

Caixin News Agency, August 23 (Reporter Zhang Yipeng) As the biggest beneficiary of the Smart Selection Car model, chongqing sokon industry group stock is accelerating the iteration and upgrading of its automotive business model under the premise of deepening cooperation with Huawei.

Similar to Huawei, chongqing sokon industry group stock will also open its first flagship store under its own brand. Many informed sources revealed this to the Caixin reporter. Chongqing sokon industry group stock has been planning this, 'The location of this flagship store is at Peking Oriental Plaza, where Wanjie brand models will also be displayed.'

Regarding the self-built flagship store, internal sources from chongqing sokon industry group stock said,'Currently (with Huawei), the cooperation model remains unchanged and will only deepen.'

After the success of the Wanjie brand, chongqing sokon industry group stock has always hoped to strengthen the corporate brand image of Sokon Group. On August 20, chongqing sokon industry group stock announced its participation in the 2024 'Brand Strong Country Project' of the Central Broadcasting - TV. Analysts in the industry believe that opening a self-operated flagship store can not only meet Sokon's needs to enhance its corporate brand image, but also indirectly increase the attention and popularity of brands such as Blue Current under Wanjie's model popularity.

In July of this year, chongqing sokon industry group stock invested 2.5 billion yuan to acquire the 'AITO Wanjie' trademark. More than a month later, changes in the business information of a subsidiary of chongqing sokon industry group stock were finalized. Tianyancha shows that Sokon Automotive Sales Co., Ltd. was renamed 'Chongqing Wanjie Automotive Sales Co., Ltd.' on August 19. The company was established in March 2019, fully owned by Sokon's subsidiary Chongqing Jinkang Power New Energy Co., Ltd.; Earlier, Sokon Automotive Co., Ltd. underwent changes in its business, and the Chongqing Liangjiang New Area Management Committee-controlled Chongqing Jinxin Equity Investment Fund Partnership (Limited Partnership) withdrew from the shareholder ranks. Sokon announced its intention to acquire 19.355% of the equity of its subsidiary Sokon Automotive Co., Ltd. held by the Chongqing Jinxin Equity Investment Fund Partnership (Limited Partnership) minority shareholder, with a transaction amount of approximately 1.329 billion yuan.

The industry generally believes that after Avita announced its investment in Huawei's 'glance', Sokon's 'actions' will become the next focus of attention. In response to this, Sokon side stated that Sokon had once issued a relevant announcement and there is no further news at the moment.

The translation is provided by third-party software.


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