According to the National Bureau of Statistics, there is strong demand for summer travel, with airfare, tourism and lodging prices up 22.1%, 9.4% and 5.8%, respectively. The increase was higher than the 10-year average for the same period.
According to the National Bureau of Statistics, among non-food items, there is strong demand for summer travel, with airfare, tourism and lodging prices up 22.1%, 9.4% and 5.8%, respectively. The increase accounts for about 0.24 percentage points of the CPI increase, nearly half of the total CPI increase.
Recently, the Ministry of Culture and Tourism and other departments issued the "Guiding Opinions on Promoting the High-Quality Development of Public Tourism Services," proposing measures such as strengthening the construction of tourism transportation infrastructure and promoting the construction and renovation of tourism facilities for the convenience of the people.
Ma Li, the head of the Industry Development Department of the Ministry of Culture and Tourism, said at a press conference of the State Council Information Office on the 9th that in the next step, we will give full play to the role of cultural and tourism consumption in promoting growth and benefiting the people's livelihood. In enriching consumer activities and measures to benefit the people, we continue to carry out national cultural and tourism consumption promotion activities, encourage various places to formulate and implement diversified measures for benefiting the people, such as preferential tickets for scenic spots, cultural and tourism consumption coupons, and discounts for full reduction, so that the people can truly benefit and enterprises can get practical benefits. Promote the integration of cultural and tourism industries and related industries, optimize consumer activities and measures to benefit the people, and promote catering, lodging, sports, digital, green, and healthy consumption together, innovate cultural and tourism consumption scenarios, enrich personalized and customized product supplies, and meet diversified consumption needs.
CITIC Securities has released a research report stating that the State Council's Opinions on Promoting High-Quality Development of Service Consumption emphasize the need to stimulate and expand consumption development in the fields of culture, entertainment, tourism, sports, digital consumption, etc., and that the improvement in demand is favorable for the healthy growth of media and internet industries and companies.
China Galaxy Securities' research report states that summer travel market demand is still resilient, combined with a high proportion of summer scenic spot performance and high management leverage bringing potential performance elasticity. OTA as a flow platform is still an absolute beneficiary of the tourism market growth. The current industry competition pattern is improving, and outbound tourism business is growing rapidly, with expected broader growth space in the future.
Tourism OTA platform:
Ctrip Group-S (09961), Tongcheng Travel (00780)