财报显示，2024年第二季度，搜狐总收入为1.72亿美元。其中，品牌广告收入为2000万美元，较上季度增长24%；在线游戏收入为1.47亿美元，较上季度增长25%。归于搜狐公司的非美国通用会计准则净亏损为3400万美元，公司在扩大平台规模和用户获取等方面增加了更多前瞻性投入。Brand advertising revenue of $20 million, a MoM increase of 24%.
On August 5th, 2024, Sohu.com released its Q2 2024 financial report. The report showed that Sohu's total revenue for Q2 was $0.172 billion, a YoY increase of 13% and a QoQ increase of 24%.
Sohu founder, director and chairman, CEO Zhang Chaoyang said: 'In the Q2 of 2024, our brand advertising revenue reached the high end of previous expectations, and our online game revenue exceeded expectations. The net income is in line with previous expectations.'
The financial report showed that in Q2 2024, Sohu's total revenue was $0.172 billion. Among them, brand advertising revenue was $20 million, an increase of 24% QoQ, and online game revenue was $0.147 billion, an increase of 25% QoQ. The non-GAAP net loss attributable to Sohu was $34 million, as the company increased forward-looking investment in expanding platform scale and user acquisition.
Overall, 'In the aspects of Sohu Media and Sohu Video, relying on our increasingly optimized and interconnected product matrix, we are further promoting the generation and consumption of high-quality content, and effectively improving social interaction among users. Thanks to our differentiated projects and marketing activities, we continue to strengthen brand influence and explore diversified commercial opportunities. The online game business performed well, exceeding previous expectations,' said Zhang Chaoyang.
