On July 9, 2024, the PC market saw growth in the second quarter. According to the latest data from the International Data Corporation (IDC) on the global PC market, the global PC shipment reached 64.9 million units in the second quarter (2Q24), an increase of 3% year-on-year.
Lenovo Group increased by 3.7%, higher than the market, maintaining the first place with a market share of 22.7%, an increase of 0.2 percentage points year-on-year; the overall market increased by 3.0% year-on-year to 64.9 million units, far higher than IDC's forecast of -0.6% year-on-year in May. 100-300 billion yuan product operating income is 401/1288/60 million yuan respectively.
IDC Global Device Tracking Vice President Ryan Reith said: "Two consecutive quarters of growth, coupled with a lot of market propaganda around AI PCs, and the important commercial upgrade cycle boosted the PC market. Artificial intelligence is obviously a hot topic, but there have also been a lot of changes in non-AI PC purchases, which makes this mature market show positive signs."
IDC believes that it should not be ignored that Qualcomm, Intel, and AMD may all make noise in the consumer and commercial AI PC markets. IDC Global Mobile Device Tracking Research Manager Jitesh Ubrani said: "Outside the commercial upgrade cycle, promotions for consumer brands and channels helped boost the market." "The market has emerged from the price trough caused by excess inventory last year, and average selling prices have increased due to richer configurations and fewer discounts."
During the same period, Canalys also released a report on the global PC market in the second quarter of 2024, and the personal computer market showed strong growth in the second quarter of 2024, with global desktop and notebook computer shipments increasing by 3.4% year-on-year to 62.8 million units. Among them, Lenovo grew higher than the market and maintained a market share of 23.4%, holding the world's first place, and the overall PC market continued to recover.
With the launch of Windows 11 and the AI PC-driven upgrade cycle, this has laid the foundation for accelerated growth in the next four quarters.
Canalys Chief Analyst Ishan Dutt said: "The PC industry is becoming stronger and stronger, with growth for the third consecutive quarter." "The market has improved coinciding with the release of exciting new products from PC manufacturers and chip makers, as their AI PC roadmap has moved from promise to reality." In addition to these innovations, the market will benefit more from the biggest tailwind - upward demand for PCs driven by the Windows 11 update cycle."
Most of the channel partners surveyed by Canalys in June believe that the end of Windows 10 may have the greatest impact on customer upgrade plans in the second half of 2024 or the first half of 2025, indicating that shipment growth will only accelerate in the next few quarters."
In 2024, Lenovo Group established its leading position in the field of AI PCs: defining the five major features of true AI PCs first, and launching multiple products in May. Among them, the Lenovo Yoga Book 9i AI Genesis Edition was rated as one of the treasures of the 2024 World Artificial Intelligence Conference."
On June 25th, Lenovo Group once again released a number of innovative AI terminal products, including the YOGA Air 14s Snapdragon AI Genesis based on the Qualcomm Snapdragon X Elite platform, which attracted global attention, and the YOGA Air 14c AI Genesis and Y9000P AI Genesis three AI PCs were officially released.
As a revolutionary productivity improvement tool, Lenovo AI PC has begun to empower creators. Documentary film director Lu Chuan’s film "Xiyi" is supported by the latest AI products and solutions such as Lenovo AI PC. Lu Chuan said: "AI and AI PC are a knowledge equality process that can help young creators cross the threshold and quickly visualize creativity; in the future practical process, it can also quickly shorten and deepen the creative chain through AI and strengthen it, and the entire workflow will be thoroughly changed."