DURING PRIDE MONTH, HÄAGEN-DAZS PROUDLY DEBUTS PARTNERSHIPS WITH THREE LGBTQIA2+S ARTISTS AND PLANS TO DISPLAY THEIR MURALS ACROSS THE COUNTRY

WALNUT CREEK, Calif., June 28, 2024 /PRNewswire/ -- This June, Häagen-Dazs is proud to announce that it has furthered its relationship with nonprofit organization Allies in Arts (AiA), which supports underrepresented women, BIPOC and LGBTQIA2+S artists through grants, exhibitions and partnerships. The award-winning ice cream brand partnered with three LGBTQIA2+S artists within Allies in Arts' vast creative network to execute three unique out-of-home murals that are inspired by its new product innovations, Chocolate Cookie Crumble Ice Cream Bars and New York Strawberry Cheesecake ice cream. These designs will debut in three major cities in the United States - Los Angeles, New York City and Miami.