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マキアージュから、使うたび、「極上つるん肌」が叶う待望の美容液クッションファンデーション新登場

From Maquillage, a long-awaited beauty serum cushion foundation that gives you a smooth and beautiful skin every time is now available.

Shiseido ·  Jun 27 23:00

June 28, 2024.

Issuer: Shiseido Japan Co., Ltd., Shiseido Company, Limited Sponsored American Depositary Receipt (ADR).

Commodity and brand.

From Maquillage, a long-awaited beauty serum cushion foundation that gives you a smooth and beautiful skin every time is now available.

Available from August 21, 2024 (Wednesday)~

Shiseido Company, Limited sponsored ADR will release “MAQuillAGE Dramatic Essence Cushion Glow”, a long-lasting beauty cream cushion foundation that covers pores for a whole day, while moisturizing skin with just one application on August 21, 2024. There are five products available with a reference retail price of ¥500 (tax included) to ¥ 3,200 (tax included).
*The price is a reference retail price (may vary depending on the store).
“MAQuillAGE Dramatic Essence Cushion Glow” is a cushion foundation for flawless-full coverage with just one application, providing an excellent smooth and pore-less skin.
Based on the popularity of MAQuillAGE’s beauty essence foundation “Dramatic Essence Liquid,” and common selected skincare ingredients, it nourishes skin with moisture that reaches into pores and stratum corneum and improves the texture of the skin.
*1 Glycylglycine, glycerin (soothing/moisturizing), Water Keep Essence (water lily extract, super hyaluronic acid (acetyl hyaluronic acid Na), water-soluble collagen, glycerin) contains (moisturizing).
[Product List] *The price is a reference retail price (may vary depending on the store)
MAQuillAGE Dramatic Essence Cushion Glow
13g, three shades, ¥3,200 (tax included)
MAQuillAGE Cushion Foundation Case
¥1,000 (tax included)
MAQuillAGE Cushion Foundation Puff
¥500 (tax included)

[Release Background]
MAQuillAGE, focusing on the increase in self-care consciousness “I want to invest in my skin for the future” and “I want to care for my skin”, and the focus on pore problems for those in their 20s and 30s, which has been ranked No.1 for six consecutive years, will release “MAQuillAGE Dramatic Essence Cushion Glow,” a beauty cushion foundation that leads to a pore-less and dewy skin with every use.
[Product Features]
"Dramatic Essence Cushion Glow" is a beauty cushion foundation that delivers moisture to the depths of pores and the stratum corneum with a penetrating moisturizing beauty serum common to "Dramatic Essence Liquid", which has shipped a total of 2.75 million units. It corrects pores and uneven skin tones while adhering to the skin with a thin film of "transparent glossy film" and continues to provide long-lasting moisture and a beautiful finish. To enhance the finish of this formula, Maquillage has introduced an original sponge-included cushion foundation container for the first time. The color tones are available in three shades: Light Ochre, Medium Ochre, and Ochre.
Please see the release PDF for detailed product information.

*The content contained in this release is accurate at the time of announcement, and may differ from the latest information. Please note.

The translation is provided by third-party software.


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