■Business Overview
3. Internet business
(1) Digital marketing services
The digital marketing service is a service based on the SEO know-how of DM Solutions ＜6549＞, which has been cultivated through consulting with over 1,000 companies. Incidentally, with regard to SEO, in line with Google's search algorithm changes multiple times a year, in-house staff familiar with the algorithm are researching keywords that rank high in searches based on digital data such as competition analysis and access analysis. This is because if it is at the top of the search site, the number of visits to the site will increase and the advertising effect will increase. The company is particularly good at niche words, and know-how has also been accumulated. In digital marketing services, starting from SEO, we propose content that is easy to find and read, the production of websites that are said to be extremely difficult to both design and SEO, and the operation of advertisements optimal for websites to customers.
(2) Vertical media services
Vertical media services are services derived from digital marketing service know-how, and they operate sites (media) that introduce products and services that end users would like to know in a ranking format, etc. The company's vertical media service is an affiliate business that increases customer attraction through SEO and advertisements, and obtains advertising revenue and incentives during product sales by sending customers to customer websites. In the main “water server comparison,” content is being expanded on a daily basis, such as posting reviews and rankings in addition to detailed information for each product so that the optimal water dispenser can be selected according to the viewer's purpose of use and required conditions. Other than that, the automobile information media site “MOBY” and the fertility activity/pregnancy/childbirth/childcare support site “Tama Goo!” There are information sites such as, and the portal site “Collect.” which ranks medical hair removal, marriage agencies, AGA clinics, etc., and it has become popular media. The company is launching vertical media one after another by accumulating such experiences and developing them horizontally.
(Written by FISCO Visiting Analyst Miyata Hitomitsu)