During this year's 618 festival, Bilibili - W (09626.HK) saw a 146% increase in annual GMV (total merchandise transaction volume) and a 154% increase in annual order volume. In terms of advertising, the number of advertisers has increased by more than 4 times, with the advertising volume of e-commerce platforms being 14 times that of the same period last year. E-commerce platforms, digital electronics, and home decoration have become the top three industries with the fastest growth in advertising revenue.
Yesterday (19th), Bilibili's stock price rose by nearly 19% due to Moody's upgrade and target price increase, believing that the three-country mobile game has become a "hot product." Today (20th), the company's stock price fell to 142.1 yuan, down 1.52%, with a turnover of 1.1621 million shares, involving 166 million yuan.