June 19, 2024
In the Nikkei Trendy Pet Products Awards, 'Manner Wear' won the Grand Prize in the Hygiene category!
We would like to inform you that 'Manner Wear' by Unicharm Co., Ltd. (Representative Director and President: Gouku Takahara) has won the grand prize in the hygiene category of the Nikkei Trendy Pet Products Awards.
Manner Wear won the Grand Prize in the Hygiene category.
'Nikkei Trendy Pet Products Awards'
'Nikkei Trendy Pet Products Awards' is an award that selects the 'grand prize' for pet products sold or extensively renewed since 2020 that have been covered and evaluated by the editorial department of Nikkei Trendy and have shown good sales and high novelty. It was featured in the July 2024 issue of Nikkei Trendy.
Why 'Manner Wear' won the Grand Prize
Since the launch of 'Manner Wear' in 2014, it has gained a high share and expanded its variations. In 2023, we released the 'SSSS size' for ultra-small dogs, and furthermore, in consideration of the fact that it has become common to dress dogs in clothing and trinkets, we released a 'simple design' that is easy to match with clothes and accessories. In 2024, we added Nordic-style designs and continued to make new proposals that meet the requests of pet owners, leading the market, which was evaluated and led to the Grand Prize win. All four of our products ranked in all categories.
All four of our products ranked in all categories.
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Unicharm Corporation, ESG Division, Public Relations Office, TEL: 03-6722-1019
Email: brand-pr@unicharm.com
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