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京东:“618”购物节成交额和订单量齐创新高

Jd.com: The transaction volume and order quantity of the "618" shopping festival reached a new high.

Gelonghui Finance ·  Jun 19 08:55
As of 23:59 on June 18th, the transaction volume and order quantity for jd.com 618 in 2024 both hit new highs, with the order quantity of jd.com live broadcast increasing by over 200% year-on-year. The ultimate pursuit of the "fast, good, and cheap" user experience and the participation of millions of brand merchants have made this cheap and good jd.com 618 recognized by consumers, with over 500 million users placing orders on jd.com 618. In jd.com 618: 83 brands with accumulated transaction volume of over 1 billion, and over 150,000 small and medium-sized merchants with sales growth of over 50%. Hundreds of brand presidents arrived at the jd.com live broadcast room. The cumulative live broadcast time of digital people exceeded 400,000 hours, with total views of over 100 million and interaction frequency exceeding 5 million times. The number of newly traded users of the jd.com Xiaomofang product increased by over 70% year-on-year, and the order volume increased by over 130% year-on-year. On the evening of June 17th, jd.com and Hunan Satellite TV teamed up to create the "jd.com 618 Happy Night" evening party, with the user interaction volume on jd.com exceeding 39.7 billion.

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