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理想汽车-W(2015.HK):无图NOA推送在即 端到端+VLM助力智驾再升级

Ideal Automobile-W (2015.HK): Immediate end-to-end NOA push with VLM to help upgrade smart driving

長江證券 ·  Jun 16

Description of the event

On June 11, 2024, Ideal will release the AD Max 3.0 nationwide NOA experience registration. The event will recruit 9,000 car owners to experience features including opening unlimited road sections of the country's urban NOA, urban LCC, and high-speed NOA toll gate. The recruitment deadline is 18:00 on June 13, 2024, and the plan is to push users in mid-June.

Incident comments

NoA will be launched soon, and the ideal autonomous driving will be implemented at an accelerated pace. Ideal autonomous driving continues to iterate. After OTA 5.0 was upgraded to AD Max 3.0, it welcomed a major breakthrough, and the national recruitment for the WuTu NOA experience began, and it is planned to officially launch the Muji NOA to all customers in 2024Q3. At the same time, users will be provided with supervised L3 autonomous driving experiences as early as the end of 2024 and no later than the first half of 2025, and L4 level unsupervised autonomous driving will be achieved within three years.

Empowered by the end-to-end +VLM autonomous driving system, the ideal level of intelligent driving has reached the next level. Ideal and the Tsinghua Institute of Interdisciplinary Information proposed DriveVLM, which combines visual language models and autonomous driving pipelines to achieve scene understanding and planning capabilities. It excels in visual understanding and reasoning, and can effectively solve long-tail problems in intelligent driving. Furthermore, the further proposed DriveVLM Dual hybrid system combines the advantages of DriveVLM and traditional systems, and can optionally integrate DriveVLM with traditional 3D sensing and planning modules. It has a slow and fast thinking process similar to the human brain, and can effectively adapt to the different complexities of driving scenarios. The ideal plan is to push an end-to-end +VLM autonomous driving system based on 3 million clips to test users in Q3 2024.

Ideal Auto has clear plans for subsequent models, continuous layout of direct sales channels, and broad scope for future sales. Currently, there are 4 extended-range SUVs on the extended-range platform. By the end of 2024, a product layout of “4 extended-range electric models+1 high-voltage pure electric model” will be formed. The product matrix covers more than 200,000 markets to meet a wider range of consumer needs. At the same time, the ideal channel structure continues to be optimized, and the number continues to increase. By the end of May 2024, Ideal Auto had 487 retail centers, after-sales maintenance centers and 374 authorized sheet spray centers across the country. 426 overcharging stations have been put into use, and it has 1,888 charging stations.

Looking ahead to this year, the ideal sales and service network will continue to be upgraded. The target number of retail centers will increase to 800 by the end of this year. The number of after-sales service centers and authorized sheet spray centers is expected to exceed 500, and there are more than 2,000 overcharging stations. As the pioneer of the household SUV concept, Ideal Auto's product advantages and brand design are deeply rooted in the hearts of the people, and the “Dual Energy Strategy” is expected to further expand the advantages of Ideal Auto. Subsequent new models will be launched one after another to further improve the ideal product matrix and increase the ideal overall sales space. The combined scale effect of high bicycle sales prices is expected to maintain a good profit level. The ideal sales volume is expected to reach 560,000 units (neutral) in 2024, maintaining a “buy” rating.

Risk warning

1. The global economic recovery was weaker than expected;

2. Increased industry competition weakens corporate profits;

3. The improvement of intelligent driving functions falls short of expectations.

The translation is provided by third-party software.


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