It is reported that TCL Electronics (01070) rose more than 5%. As of press time, it has risen 5.48% to HKD 6.35 with a turnover of HKD 40.439 million.

On the news front, the European Cup, held once every four years, will take place in Germany from June 14th to July 14th. TCL recently announced that it has become the official partner of five national teams, including Germany, Spain, Italy, Poland and Slovakia. In addition, TCL has recently announced that it has become the official partner of the 2024 Americas Cup. China Merchants Securities previously stated that as 2024 is a super year for sports events, with the European Cup and Americas Cup facing each other in June and the grand opening of the Paris Olympics in July, this year's sports events are expected to have a significant impact on global television demand.

In the first quarter of this year, the company's global TV shipments increased by 5.3% year-on-year to 5.84 million units, with shipments of 65 inches and above growing by 23.1% year-on-year. The performance of shipments and mid-to-high-end products continued to be strong. Tianfeng Securities said that TCL Electronics is a leading enterprise in the global color TV industry, with steady expansion of TV business share driven by mid-to-high-end and global operation capabilities. The bank is bullish on the company's steady global leading position in the TV field, as well as the medium-and long-term performance elasticity brought by the expansion of new business scale and profit improvement.