Original title: Jack Ma: 17 million people visit Taobao every night but don't buy anything

On November 16, it was reported that a few days ago, Ma Yun traveled to three African countries a day and appeared in Nigeria, Togo, and Ghana in Africa one after another, becoming an “encouragement for young people” in the three countries.

Ma Yun said, “I wanted to come to Africa. When I came to Africa, I loved the people and the environment here. TodayAlibabaIt's huge, but it doesn't make much sense.”

While talking with local entrepreneurs in Togo, Ma Yun mentioned that many people visit Taobao not to buy anything.

Ma Yun said that currently about 17 million people visit Taobao every night, but they don't buy anything. I don't know what these people are doing; they're just fooling around. So your website can't just be used for shopping; experience, fun, communication, sharing, etc. are more important.

Ma Yun also said that people can find lots of fresh things and things on the internet. If it's just to buy something, it's no different from going to another store, so you have to make your website more interesting.