On June 5th, Guolonghui announced that Zhongxu Future (09890.HK) is delighted to announce that "Beast Lord: New World" ("New Game") has completed more than a month of testing and has been officially launched on all platforms in mainland China after continuous optimization and iteration. on June 5, 2024.
"Beast Lord: New World" is a heavyweight mobile network strategy game ("SLG") launched by the group in 2024, and it is also the first real animal exploration strategy mobile network game in mainland China. The group's brand ("Tanwan Games") has obtained the exclusive agency rights for the new game release and operation. The new game is loved by many players and was ranked first on the iOS free list on the first day of public beta. In the game, players will become the lion lord, lead the wild beasts to find and build new territories, compete for resources and status, win by strategy and become the king of all beasts.
"Beast Lord: New World" is a new breakthrough in the group's layout of multi-category tracks and the creation of a diversified game product matrix. As a network game operation group with a forward-looking vision and profound operational genes, while reserving high-quality IP resources and accelerating the expansion of game categories, this group fully leverages its core competitive advantages such as precise digital marketing capabilities, deep operational capabilities, and brand development capabilities to replicate past successful experiences in promoting new games.
The company has an excellent operation team and mature operation system, and the team has rich market insight and planning ability, can accurately grasp the needs of players, and formulate effective operation strategies. The company uses AI technology for precision marketing delivery. Through the deep use of AI technology, it enhances the group's profitability. The company monitors game operation data in real time and conducts data analysis, responds quickly to global market changes, actively layouts global game markets, and ensures the continuous and stable development of new games.
The company attaches great importance to deep cooperation with game publishers, integrates the essence and characteristics of games into game operations, and provides players with innovative game experiences. Through close cooperation with game publishers, the company can jointly create game brands with broad influence and achieve mutual benefit and win-win results.
Zhongxu Future is a network game product publisher dedicated to providing high-quality IP games to players worldwide. It provides games developed by customers and marketed and operated by the group (especially mobile games) through the ("Tanwan Games") brand to players.