The Zhitong Finance App learned that BOC International released a research report stating that it maintains the “buy” rating of Tencent Holdings (00700), with a target price of HK$457. The bank expects Tencent's game revenue to grow at an accelerated pace in the second quarter. Video accounts benefit from the establishment of an ecosystem of merchants and users, and monetization will be further enhanced. Driven by the increase in the share of high-margin businesses in revenue, the trend of profit growth faster than revenue growth is expected to remain constant throughout the year.

According to the report, Tencent launched the AI assistant “Tencent Yuanbao” app on May 30. It is based on a self-developed hybrid model and includes AI search, summary, and writing functions to improve work scene efficiency. Personalized interactions such as special apps and personal intelligent device creation enrich everyday scenes. The bank believes that the full opening of Tencent Yuanbao will have limited impact on profit margins. According to Sensor Tower data, the mainland iOS channel traffic reached 63 million US dollars in the first week of the launch of the DNF mobile game. The game's first-month performance is expected to exceed the bank's previous expectations.