Glonghui, May 28 | Yamato released a report stating that the target price for Bilibili was raised from HK$93.4 to HK$115. The bank raised the company's revenue forecast for this year and next two years by 0.4% to 1.4%, maintaining a “holding” rating on the stock based on strong advertising momentum and improved inventory of games to be promoted. According to the bank, Bilibili's user growth in the first quarter and participating stores further accelerated, with monthly active users rising to a new high of 341.5 million. The bank believes that the company's rapid achievement of balance of payments and the successful launch of the game will result in a significant revaluation. The bank also indicated that the company's advertising revenue is picking up momentum and is expected to increase 28% year-on-year in the second quarter, benefiting from the expansion of advertising inventory and the high growth potential shown by vertical advertising schemes in various industries. The bank also expects game revenue to resume growth, due to increased game distribution, including the launch of Miha Tour's “Desperate Zone Zero” in July.