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优矩控股(01948)一季度线上营销解决方案业务产生的总账单金额取得约22.738亿元,同比增加约13.9%

The total bill amount generated by Youku Holdings (01948)'s online marketing solution business in the first quarter was about 2,273.8 billion yuan, an increase of about 13.9% over the previous year

Zhitong Finance ·  May 17 16:44

Youku Holdings (01948) issued an announcement. For 3 months ending March 31, 2024, online marketing solutions...

Zhitong Finance App News, Youku Holdings (01948) announced that for the three months ended March 31, 2024, the total bill amount generated by the online marketing solutions business was approximately RMB 2,273.8 billion, an increase of about 13.9% over the same period in 2023.

Compared with the operating data for the fourth quarter of 2023, the month-on-month retention rate of group advertisers with total bills exceeding RMB 10 million was 97.2%.

For the three months ended March 31, 2024, the Group's operating cash inflow was approximately RMB 154.4 billion.

In the 3 months ended March 31, 2024, the live e-commerce business served 14 brands, mainly involving mass consumption and local lifestyle categories. The total amount of product transactions (GMV) reached was approximately RMB 243.6 million.

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