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道听图说 | 大鱼吃小虾——五大科技巨头的并购史

Dao Ting Illustrated | Big Fish Eat Little Shrimp: The History of Mergers and Acquisitions of the Five Tech Giants

富途资讯 ·  Oct 22, 2019 17:29

The five tech giants with a combined market capitalization of more than $4.4 trillion--$Facebook Inc (FB.US) $$Amazon.Com Inc (AMZN.US) $$Apple Inc (AAPL.US) $$Microsoft Corp (MSFT.US) $, and$Alphabet Inc-CL C (GOOG.US) $, referred to as FAAMG. In the process of gradually growing into a behemoth, they have swallowed up many excellent and potential peers in order to gain the monopoly position of the industry. Develop to the presentM & A has become a key strategy for them to master technological advantages..

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Number of mergers and acquisitions of five major technology companies | Image source: Visualcapitalist


Alphabet Inc-CL C and Microsoft Corp acquired the largest number of companiesAmazon.Com Inc, Alphabet Inc-CL C and Apple Inc are relatively similar, with 85 and 79 respectively.

Microsoft Corp

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Image source: Visualcapitalist

2016,Microsoft Corp totwo hundred and sixty two100 million merger and acquisition of well-known business social networking site LinkedIn. This is one of the five tech giants.The most expensive merger and acquisition. After the merger, Microsoft Corp has access to the data of more than 575 million members of LinkedIn. However, Microsoft Corp is not always so successful: Microsoft Corp bought Nokia for $7.2 billion in 2014.Two years later, Nokia took3.5100 million was sold.Microsoft Corp also withdrew from the mobile phone market completely.

Amazon

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Image source: Visualcapitalist

Amazon.Com Inc's biggest merger was in 2017 when he bought whole Foods, a famous organic supermarket, for 13.7 billion yuan. After that, Amazon.Com Inc began to provide fresh and fresh express delivery service to members. At the same time, Amazon.Com Inc also acquired PillPack, an online drugstore, and Zappos, an online store peer, in order to expand his retail business.

Amazon.Com Inc moves frequently in the field of smart home life.Not only independently developed the intelligent voice assistant Alexa, but also acquired Wi-Fi doorbell Ring company.

Alphabet Inc-CL C

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Image source: Visualcapitalist

Alphabet Inc-CL C tried to enter the mobile phone field and bought Motorola's mobile phone business for $12.5 billion, butIn the endthirtySell a lot of Motorola assets for 100 million US dollars.

Earlier, Alphabet Inc-CL C suffered a setback in entering the video field, prompting them to buy Youtube, the most popular video website at present. This may be one of Alphabet Inc-CL C's most successful mergers and acquisitions.

Apple

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Image source: Visualcapitalist

Apple Inc has only once acquired more than $1 billion, and that is when he bought the consumer electronics brand Beats in 2014. Three years later, Apple Inc bought Shazam, demonstrating Apple Inc's efforts in music media. It is worth noting thatApple Inc recently acquired Intel Corp's smartphone modem business.This will be conducive to Apple Inc's overall layout in the smart home field and the subsequent 5G development.

Facebook

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Image source: Visualcapitalist

Social giant Facebook has repeatedly entered a new field through mergers and acquisitions to compete with its peers.Whatsapp focuses on instant messaging, similar to Wechat, while Instagram is a social software that focuses on picture and video sharing.

Facebook's acquisition of Oculus in 2014 shows Facebook's future bet on VR.

Edit / Celeste

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