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全球社区平台十年兴衰图:如今连ISIS都在用抖音

A 10-year chart of the rise and fall of global community platforms: even ISIS now uses Douyin

富途资讯 ·  Oct 22, 2019 16:00  · 发现

First of all, note that the ranking of global community software SNS by foreign media does not include Wechat and QQ, which we are familiar with, while Tencent SNS is mainly represented by Qzone.

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Source: visualcapitalist

Through the observation of the two comparative pictures, it can be seen that Facebook Inc's position at the top of the list is unbreakable in ten years. At present, the three active users of SNS software in the domestic community are neck and neck, of which Douyin is "the youngest", while Douyin's success is mainly reflected in internationalization.

How popular is Douyin overseas? According to an exclusive report in the Wall Street Journal today, even ISIS is posting short videos on Douyin with a "Pink Love" filter. Of course, it was then deleted by the byte jump audit team, which shows the wide range of overseas radiation of Douyin.

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Source: WSJ

As the most successful offshore software in China's history, Douyin has experienced a surge in the number of active users since it was renamed TikTok overseas. According to Sensor Tower, Douyin and overseas versions of TikTok added 1. 8.8 billion users in the first quarter of 2019, an increase of 8.8 billion over the same period last year.

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In terms of downloads, the number of TikTok Apple Inc store downloads ranked first in the third quarter of 2019, and the total number of downloads increased by 13% month-on-month, ranking second.It is worth noting that this is the third time that TikTok has surpassed Facebook Inc!

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According to the current growth rate, it is certain that Douyin will be crowned the largest SNS in China, and it remains to be seen whether the international market can impact Facebook Inc.

Edit | Eric

The translation is provided by third-party software.


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