It seems that this World Internet Congress has become the best "sales venue" for Mr. Lei.

Lei Jun, the best salesman, first conducted a 5G speed test at the meeting site, tested 400Mbps and 800Mbps successively, and shared it with fans on Weibo Corp in time to listen to the opinions of the masses.

Then, at the meeting, Lei Jun also confirmed XIAOMI's 5G plan for next year: we plan to launch more than 10 5G phones next year, covering all the middle and high-end prices. I also learned that our peers are basically very optimistic.

"A lot of people ask me what issues I care about, and I say I care about 5G. I tested the Wuzhen Park 5G network, 400m bps, there are a lot of comments, some say fast, some say slow. Then I tested it again. It's 800m BPS, which I think is OK. "We particularly hope that operators and other companies in the industrial chain can accelerate the deployment of 5G," Lei Jun said. "

Finally, Lei Jun said, "what is important for consumers is whether there are good applications in the early stages of 5G." I think the application of 5G is more important in 2C, such as high-quality video, such as voice games. "

Why is Ray always so excited about 5G?

Although it has always been known as a "walking billboard", but this time Lei's excitement is still beyond everyone's expectations, just to test the 5G network speed, he sent three Weibo Corp in a row.

Even when asked how useful 5G speed is for terminal downstream applications, Lei replied confidently that if the road is repaired, there will be an application.

"of course, there is a new problem. 5G is ten times faster than 4G, and a lot of people will ask, what am I going to do so fast? I also often hear people talk about the use of 5G. In fact, I don't think anyone has an answer today, but I believe that if this road is repaired, it will be used.

"so what is the most urgent need for everyone? In the initial stage of the popularity of 5G, can there be some products suitable for 5G applications? this requires all our Internet manufacturers to work together to promote which applications will really erupt after a tenfold increase in bandwidth. I personally think that there are many applications of 5G, but the applications that have great pulling power must be 2C applications, such as high-quality video, high-resolution video, such as games, and many, many scenes. As for which scenes can really be recognized by ordinary people? I think we'll find out in the first half of next year. "

What does confidence come from?

With regard to XIAOMI's layout and planning when 5G arrived, Lei Jun said that XIAOMI began to rehearse 5G technology four years ago. "this time XIAOMI is very radical about 5G. "

It can be seen that XIAOMI very much hopes to replicate his success in the 4G mobile phone era and wants to take the lead in continuing his advantages in the 5G era.

XIAOMI's mobile phone has always been famous for its performance-to-price ratio. From Mr. Lei's efforts to promote this, we can spy on XIAOMI's 5G mobile phone strategy:

1. The launch of more than 10 5G mobile phones obviously pulls competitors into the quagmire of price war, and this area is XIAOMI's traditional advantage area.

2. When the 5G mobile phone is first launched, it may be more expensive. If XIAOMI can launch a low-cost 5G mobile phone, it will help to seize the market share quickly.

3. The card position of 5G mobile phone is not just to seize the market share of mobile phone. AIoT has always been the strategy adhered to by XIAOMI. XIAOMI also needs to prove himself through IoT business in the 5G era.

Where will XIAOMI's share price go?

XIAOMI's share price, which was HK $17 when it listed in Hong Kong in July 2018, has fallen by nearly half, even further away from its all-time high of Rmb22.20.

However, falling to this point, XIAOMI's share price has been pressed to the ground, so next, is there a chance? Especially for the rice noodles standing on the top of the mountain or on the hillside.

XIAOMI's share price soared 5 per cent today.

On the one hand, on the evening of October 18, the Shanghai Stock Exchange and the Shenzhen Stock Exchange clearly defined the conditions for the first inclusion of the shares of companies with the same share and different rights, which will come into effect on October 28, 2019. In other words, in another 10 days, mainland investors can also buy XIAOMI's shares through Hong Kong Stock Connect. For stocks like XIAOMI, which have already halved, Beishui Port Stock Exchange can be called a "big rescue".

On the other hand, XIAOMI's share price is already cheap enough, and XIAOMI has been buyback (today XIAOMI spent HK $24.9991 million to buy back 2.7814 million shares at a price of HK $8.97 to HK $8.98 per share), so it is easier to be stimulated by the news to rebound. So after the release of the news of Hong Kong stocks, it has finally begun to rise, and we can look forward to the trend after October 28th.

XIAOMI urgently needs 5G to prove his efforts.

According to the ranking of China's Internet listed companies, when Meituan has rushed to the third place, XIAOMI is also ranked eighth behind Baidu, Inc..

Now XIAOMI, there is an urgent need to meet the advent of the 5G era to prove the success of his AIoT strategy.

As of June 30, 2019, the number of devices linked to XIAOMI's IoT platform exceeded 196 million (excluding smartphones and laptops), an increase of 69.5% over the same period last year. The number of users with more than five devices connected to XIAOMI's IoT platform (excluding mobile phones and laptops) increased to about 300 million, an increase of 78.7 percent over the same period last year. Xiao Ai, an artificial intelligence voice interaction platform, has 49.9 million users.

The popularity of 5G will not only give XIAOMI a greater opportunity for mobile phone business, but also create richer interactive scenarios to further develop the capabilities of IoT and Internet value-added services.

All these efforts, if finally realized, will eventually be reflected in performance and market capitalization, as well as the future ranking of Chinese smartphones.

Therefore, for XIAOMI, the battle of 5G must be fought, and must be played beautifully, to prove his efforts, to prove the value of the company, and to save the hearts of many rice noodles.

Conclusion

On the evening of November 16, 2016, during the third World Internet Congress, NetEase, Inc Ding Lei invited Chinese Internet bigwigs to have dinner in Wuzhen and eat NetEase, Inc pork. At that time, the media interviewed Yang Yuanqing and asked them what they said at the dinner table. At that time, he said that five of the people involved made mobile phones, so the topic finally became the topic of mobile phones.

On the evening of November 16, 2016, I made an appointment with Lei Jun and Yu Chengdong at Ding Lei's dinner, Yang Yuanqing said at the time. As representatives of made in China, Lenovo, Huawei and XIAOMI will join hands to achieve global smartphone Top3, first surpassing Apple Inc and Samsung, and then competing for high and low.

Now there is still one month to go for three years, Huawei is the second in the world, XIAOMI is almost in the top three, while Lenovo has fallen out of the top 10. Although not all over Samsung and Apple Inc, but Huawei's goal has been achieved, XIAOMI still needs to work harder, and Lenovo …...

This is the case in the mobile phone industry, the pattern has changed in just a few years, so in the face of 5G such a watershed, we all have to work hard.