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润歌互动(02422)发布年度业绩 股东应占溢利1255.8万元 同比减少81.67%

Runge Interactive (02422) announced annual results. Profit attributable to shareholders of RMB 12.558 million decreased by 81.67% year-on-year

Zhitong Finance ·  Mar 22 20:10

Runge Interactive (02422) announced its annual results for the year ended December 31, 2023. The group achieved...

According to the Zhitong Finance App, Runge Interactive (02422) announced annual results for the year ended December 31, 2023. The group achieved revenue of 191 million yuan (RMB, same below) during the period, a year-on-year decrease of 25.54%; profit attributable to shareholders was 12.558 million yuan, a year-on-year decrease of 81.67%; and a basic profit of 0.01 yuan per share.

According to the announcement, the Group usually signs annual framework agreements with customers and mainly charges customers for the Group's traditional marketing and promotion services based on a combination of CPA (i.e. cost per operation (such as download, installation or registration) for end users) and CPS (i.e. cost per sale); for advertising distribution services, media publishers or their agents mainly refer to the combination of performance parameters of advertising distribution services (including but not limited to number of impressions, clicks, CTR and/or CPM (i.e. comprehensive performance parameters)) to determine the service fees paid to the group. As far as advertising services are concerned, the Group collects a deposit amount from the customer (after deducting rebates (if any)), and the Group pays the media publisher (or its channel agent) to recharge the customer's account on the platform operated by the media publisher (after deducting rebates (if any)). The Group's suppliers (i.e. media publishers or their agents) may also award Group rebates on a quarterly and/or annual basis, which are recorded as Group revenue.

The Group's revenue from marketing and promotion services decreased by 27.6% from approximately $212 million for the year ended 31 December 2022 to approximately $153 million for the year ended 31 December 2023. Revenue from marketing and promotion services accounted for 80.1% of the Group's total revenue for the year ended 31 December 2023.

The translation is provided by third-party software.


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