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煌上煌(002695):千城万店战略稳步推进 经营提效拐点初现

Huangshang Huang (002695): The strategy of thousands of cities and ten thousand stores is steadily advancing, and an inflection point is beginning to appear

華鑫證券 ·  Mar 11

On March 11, 2024, Huangshanghuang released the 2023 Annual Results Report.

Key points of investment

The year-on-year increase in performance was mainly due to falling costs and falling expenses, which boosted the company to release a quick performance report. In 2023, the company achieved revenue of 1,921 billion yuan, a decrease of -1.7%; net profit to mother was 171 million yuan, an increase of 129%, after deducting net profit of 48 million yuan from non-return to mother, an increase of 1041%. 2023Q4 achieved revenue of 340 million yuan, an increase of 1.2%. Net profit attributable to mother was -30 million yuan, 2022Q4 net profit for the same period was -54 billion yuan, net profit after deducting non-return to mother was -0.39 million yuan, and 2022Q4 net profit after deducting non-return to mother during the same period was -66 million yuan. We judge that the cost of raw materials, mainly duck by-products, declined year-on-year, compounded by a year-on-year decline in market promotion and promotion expenses, which unleashed performance flexibility.

The strategy of thousands of stores in a thousand cities progressed steadily, and the inflection point for improving operating efficiency began. Same-store revenue from old meat processing stores has recovered on a year-on-year basis, and the overall downward trend in meat processing industry revenue has narrowed year on year; at the same time, the rice products business stopped the downward trend by improving the level of management refinement, with revenue growth of 5.31% year on year in 2023.

Profit forecasting

In the short term, the company's same-store revenue situation is slightly pressured by the external consumption environment, but from a medium-term perspective, we are optimistic that the company's operations will return to the right track starting in 2024. The stores have shown a rapid expansion trend, and concentration will continue to increase. We expect EPS to be 0.25/0.32 yuan in 2024-2025, and the current stock price corresponding to PE is 33/26 times, respectively, maintaining a “buy” investment rating.

Risk warning

Downward macroeconomic risks, the pandemic is dragging down consumption, costs falling short of expectations, and the pace of opening stores falls short of expectations, etc.

The translation is provided by third-party software.


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