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NFL Icon Ricky Williams Enters Hemp Space With The Launch Of Delta-8, Delta-9 And Alternative CBD Products

Benzinga ·  Mar 8 21:19

Marijuana brand, Highsman, founded by former Dolphins running back and NFL legend, Ricky Williams, is launching an online marketplace for hemp-derived Delta 8, Delta 9 and other alternative cannabinoids, featuring a product lineup of pre-rolls, disposable vapes, edibles and gametime strains.

The hemp-derived product line includes Highsman's signature Pregame, Halftime and Postgame strains and gummies, disposable vapes and cartridges in Texas and Florida-themed packaging. These products will be available at highsman.com beginning March 8th and in stores in select states nationwide.

"This is the next evolution of Highsman and I am so excited to be bringing the brand to so many new states," said Williams, founder and president of Highsman. "The hemp industry, particularly with the rise of compounds like Delta 8 THC, offers a glimpse into the potential federal acceptance of cannabis. This is a stepping stone towards achieving the ultimate goal: making cannabis legally available to responsible adults nationwide."

Williams, a long-time advocate for cannabis legalization, views the burgeoning hemp market as a critical pathway to federal cannabis reform.

Highsman has teamed up with industry veteran and CEO of Frozen Fields and Hempsi, Reid Stewart for the project. "We are excited to bring such an authentic cannabis brand and pioneer into the Hemp marketplace," Reid said in a statement. "High profile people entering the space help push the envelope forward and with our strong focus on producing compliant and safe Delta 8 products we hope we can push things through to help gain acceptance for cannabis products with a wider audience."

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