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首三季国内电影票房同比增逾两成 淘票票用户渗透居首

Domestic movie box office in the first three seasons increased by more than 20% year-on-year, and Amoy Ticket user penetration ranked first

智通财经 ·  Oct 19, 2017 10:29

The Zhitong Finance App learned that in the first three quarters of 2017, total domestic box office revenue was 42.71 billion yuan, an increase of 20.49% over the previous year. Among them, “Wolf Warrior 2” won the championship with revenue of 5.307 billion yuan. Additionally, “Fast and Furious 8” and “Kung Fu Yoga” ranked second and third.

According to Quest Mobile's fall report, since the third quarter of this year, the overall number of users in the independent movie performance app industry has shown a clear downward trend compared to the same period last year. Currently, there are only 18 million users. It is already Daimai, a subsidiary of Alibaba Entertainment. Its main business, with tickets for various performances, has not yet been affected, with a year-on-year increase of 35.7%. Benefiting from the big sale of “Wolf Warrior 2,” Alipay's users using Amoy Tickets increased dramatically. DAU peaked at 4.893 million on August 3.In the third quarter, Amoy Ticket temporarily ranked first in the industry in its active user penetration rate.

According to research data, the majority of movie performance app users are currently young users under the age of 30, and those looking for tickets, cat eyes, and entertainment tickets account for more than 90%. In September of this year, Maoyan and Weiying officially merged, and the era of double oligarchy where competition between “Maoye Weishang” and Amoy tickets intensified has officially arrived.

The translation is provided by third-party software.


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