According to the Zhitong Finance App, Changyou Alliance (01039) announced the results for the six months ended June 30, 2023, with revenue of 145 million yuan (RMB, same below), an increase of 37.4% over the previous year; loss attributable to shareholders was 17.563 million yuan, an increase of 14.1% over the previous year; and a basic loss of 0.97 points per share.

Starting in 2021, the company changed its business strategy to provide products to customers with higher profit margins, driving gross margin to about 17.8% (first half of 2022: about 14.6%). During the period, the Group rapidly increased the operating income of existing businesses and accelerated the expansion of new businesses closely related to existing platform resources, users and supply chain resources.