IPO issuance overview The estimated issue price is 8.73 yuan, the number of new shares issued will not exceed 26.4 million shares, and the total share capital after issuance is 105.4 million shares, corresponding to a price-earnings ratio of 15.9 times after dilution, a total market value of 920 million yuan after issuance. Preliminary inquiry date: April 9-10, Shandong Huapeng: Combining direct sales and distribution, the main business of “first-class technology research and development plus large-scale production” is R&D, production and sales of various series of glass bottles, cans and glassware products. Main products: glass bottles and glassware. Among them, the company's glass bottles and cans are divided into three categories and more than a dozen varieties according to their purpose, such as beverage bottles, food condiment bottles, and pharmaceutical packaging bottles. Glassware is mainly glass goblet products. Zhang Dehua, the actual controllers of the company's equity structure before issuance, and Zhang Gang's father and son held a total of 52.46% of the company's shares. The company plans to raise 193 million yuan in capital, which will be successively invested in technological transformation projects to introduce high-end glassware production lines and high-rise glass production line construction projects. The daily-use glass industry is developing rapidly. China's daily-use glass industry, especially the daily-use glassware and glass bottle industry, has experienced rapid development brought about by increased market demand in the past 10 years. According to statistics from the National Bureau of Statistics, in 2013, there were 890 daily-use glassware and glass packaging container manufacturers above the scale in China, achieving sales revenue of 136.4 billion yuan and total profit of 9 billion yuan; the total output is about 23.61 million tons. Compared with 2004, the output scale of the industry increased by 2 times in 10 years, and the size of the industry's sales revenue and total profit increased 5.1 times and 12.2 times respectively; the average annual compound growth rate of industry revenue was as high as 20%. Shandong Huapeng vs. Deli Co., Ltd. in 2012-2014, the gross sales margin of Deli shares gradually declined; in 2014, Shandong Huapeng actively adjusted the product structure, resulting in a sharp increase in gross margin in the face of industry difficulties, and the gross margin of Shandong Huapeng's main products, glassware and glass bottles, maintained a steady rise.