Business Overview Financial Summary
The group is a well-known chain restaurant operator that sells Japanese ramen under the “King of Pigs” brand in Hong Kong, Macau and China. The group opened its first Japanese ramen restaurants in Central and Asato in 2010. The business goal is to provide customers with high quality Japanese ramen. At the same time, great attention is being paid to and put in many efforts to control the quality of Japanese ramen. The main Japanese ramen offered by the group is “Hakata” ramen. The tonkotsu soup base of this type of ramen is made with lots of fresh meat and pork bones, giving the pork bone broth a rich flavor and rich texture. Over the years, this strategy has proven to be a success, and its Japanese ramen and “Donkey King” brands are well known and loved, and the group developed rapidly in Hong Kong, Macau and China. As of the last practical date, the Group operated 10 ramen restaurants in Hong Kong and China, all in strategic locations.
Competitive advantage
The Group has established a strong and well-known brand
The group pays great attention to the quality of Japanese ramen and service
The group's restaurant is located in a strategic location
Risk Factors
If the group fails to maintain an effective quality control system for the daily operation of its restaurants, it may have a significant impact on its operations, operations and reputation
The Group's future development, business operations and operating performance may be affected by labor shortages or increased labor costs
The group relies on the central kitchen to supply most of the semi-processed or processed ingredients used in the restaurant. An interruption in the operation of the central kitchen may adversely affect its operation, operations and reputation structure
Use of proceeds
Approximately 60.6% will be used to open new stores in Hong Kong
Approximately 20.0% will be used to expand the existing central kitchen in Hong Kong
Approximately 5.2% was used to further increase brand awareness
Approximately 4.4% was used to further enhance operational capacity and efficiency
Approximately 9.8% is used as general working capital
