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建业地产(832.HK):2012年业绩评述

輝立證券 ·  May 2, 2013 00:00  · Researches

Currently, Jianye Real Estate is mainly developed in Zhengzhou and Tier 3 and 4 cities. Currently, it has already entered about 20 central county-level cities; in the future, it will enter more than 40 county-level cities. Based on the Jianye Real Estate Plan, the company is currently in the advanced stage of development from 18 prefecture-level cities in Henan Province to county-level cities. County-level cities will gradually become an important component of the company's sales. Using a new round of “urbanization” to boost the company's sales and gain more market share has become the sales target of Jianye Real Estate for the next few years. Currently, Jianye Real Estate is entering the third stage of the company's development in a more aggressive manner, that is, the deep stage. With a forward-looking development strategy, excellent execution, and sound financial position, Jianye Real Estate is showing the potential of a medium-sized high-quality real estate company. However, its deep development in Henan Province, the largest province in China, has made it the first “urbanized” stock in Hong Kong's domestic housing stock, yet the development strategies of many real estate companies in China are both broad and insufficient in depth.

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