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卓悦(00653.HK)严控成本 候低吸纳

Zhuo Yue (00653.HK) strictly controls the cost of low absorption

金利豐證券 ·  Jul 10, 2013 00:00  · Researches

Sasha International (178) and Cheuk Cheuk (653) are Hong Kong's leading chemical protection retailers, but they are outstanding in terms of profit growth and business scale, but their inland business development is ideal and has basically achieved a balance of payments, mainly due to the development of Zhuo domestic stores in Taiwan, the cost of which is easy to control. In addition, Mr Cheuk maintained a generous dividend of 6 cents per share for the whole of last year, with a dividend ratio of 80% and a current interest rate of about 4.3%.

In Hong Kong, the rental cost-to-income ratio of the retail and development division increased to 13.7% last year. In order to better control rental costs, set up shop branches, close branches and find efficient shops. Last year, the number of retail outlets in Hong Kong, Macao and the mainland decreased by 4 to 44 in total. At the same time, the introduction of resources development into stores was strengthened, and segment revenue rose 13.9% to 4340 million yuan last year.

It is expected to increase the overall gross profit margin by upgrading the product portfolio and adding its own brands and sub-agency brands; last year, the gross profit margin rose 1.5 percentage points to 47.2%. In addition, its "banyan" beauty service does not introduce new medical cosmetic techniques, but its income is still very low. As some beauty salons are still in the period of investment, the profit of the segment is reduced by 43.3% to 3090 yuan compared with the same period last year. It is believed that the cost-effectiveness of the new business will not be reflected in the future, and the profit prospect is expected to improve.

On the long run, the stock price rose to 1.47 yuan and fell back. At present, the 10-day line, STC% K line has risen close to% D line, but the gap between MACD cattle has narrowed. It can be absorbed at 1.35 yuan level, and the reverse resistance is 1.50 yuan.

The translation is provided by third-party software.


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