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笔克远东(00752.HK)点评:业务稳定增长 财务稳健

Pico Far East (00752.HK) Review: Steady Business Growth and Financial Stability

金利豐證券 ·  Dec 29, 2015 00:00  · Researches

The company (752) mainly provides exhibition and project market promotion services, with 43 offices in 35 cities around the world. In addition, the company also provides identification solutions for auto brands such as Chevrolet, Chevrolet and Ford in the mainland. The customers of the collection also include fast food enterprises, travel companies and hotel brands, and the customers are diversified. By the end of April this year, revenue from brand recognition and perceived identity services had risen again, rising 23.3% year-on-year to 284 million yuan. In addition, the fair has been selected to provide a variety of images and standards for the Walt Disney Company competition in Shanghai, and the project is expected to be completed by the end of this year.

In the first six months of this year, the total investment was 1.885 billion yuan, an increase of 13.8% year-on-year, profit rose 25.6% to 109 million yuan, and the gross profit margin was maintained at 28%. During the period, the fair completed a number of key exhibitions and activities, and continued to provide exhibition and project market promotion services for automobile brands such as Didi, Shanghai, and Nissan in Taizhou. During the period, the revenue from exhibition and project market promotion services increased by 4.5% to 1.298 billion yuan, accounting for 69% of the revenue. In October this year, the company cooperated with Chi's Marketplace and IBM to expand the omni-channel business model research laboratory "Lee Cheng Square". In all aspects of brand building, physical training and digital media, from marketing strategy, planning to implementation, the future is worth looking forward to.

In the six months to the end of April this year, the investment fund generated by the trading industry totaled 325 million yuan, and the results of collective banking and insurance increased by 2.81% to 1.084 billion yuan at the end of October last year. After deducting external planned interest loans, the financial balance was 1.083 billion yuan. Since the end of October, stocks have been rising and falling repeatedly in the rectangular aisle. At present, most stocks have gathered on average. There is no clear reverse signal on STC and RSI on the 14th. When it is suitable for a low of 1.95 yuan, it falls back, and the reverse resistance is 2.15 yuan. If it does not fall above 1.88 yuan, it will continue to hold.

The translation is provided by third-party software.


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