Company News: Han Ding Co., Ltd. announced that in order to actively promote the company's layout in the field of cultural media and meet the strategic opportunities for leapfrog development in the cultural and creative industry, the company agreed to invest in the establishment of a wholly-owned subsidiary, Han Ding Yuyou Cultural Asset Management Co., Ltd., with its own capital of RMB 5 million, holding 100% of its shares. The wholly-owned subsidiary will focus on offline theme park management and related derivative business. Dynamic review: This time, the company has officially begun the layout of the offline entertainment asset scenario, marking its formal entry into the pan-entertainment industry. It will add a new map for the company to the entertainment media industry sector. It is also based on the company's judgment that the overall offline culture and entertainment market continues to improve. Judging from the general environment, the continuous improvement in residents' living standards and the increase in consumption capacity have led to an explosive increase in demand for entertainment consumption. From the popularity of Shanghai Disneyland recently, and it is difficult to find tickets, it can be seen that offline entertainment venues and facilities in China are in a period of rapid development. Therefore, in the current “asset shortage,” cultural and entertainment facilities have become high-quality scarce assets at the city level, which is expected to generate long-lasting stability and high investment returns. From the perspective of industry layout, Yuyou Media, a subsidiary at the group level, has gradually formed a platform for exporting high-quality content such as movies and entertainment programs. It has successively invested in the films “Gorgeous Office Worker”, “Surprise Along the Way”, the TV drama “Born to Be Perfect”, and the reality show “Journey to the West”, and has joined hands with star shareholders such as Zhou Xun and Huang Lei to fully enter the TV program and film production field. In addition, the Group's Network Technology (VR) and Handong Information (mobile games) have gradually expanded in the game sector, and there are also a series of self-media and advertising companies that the company has built and invested in as entry points and channels for traffic. With the establishment of offline companies engaged in theme parks and other related businesses, the goal of opening up the upstream and downstream entertainment media sector and the layout of the entire industry chain has gone one step further. By setting up a cultural asset management company, the company can rely on the resources and financial strength of the listed company platform to bring in excellent teams, and is expected to use this platform to acquire, acquire, and build new cultural and entertainment assets to form an offline cultural and entertainment brand. Furthermore, since offline entertainment venues and facility projects are all heavy assets, a large amount of capital and resource investment is required in the early stages. On this side, it is possible to effectively connect with the new financial platform that the company is currently focusing on building and make full use of this financial control platform for financing. However, the scenario advantages of offline assets and the stable investment income formed by the entertainment industry, and the large volume of traffic will also feed back the development of financial services and Internet businesses, forming a virtuous cycle. Since the gradual establishment of the 2.0 version of Han Ding, the company's overall “Facebook layout” has become more clear and clear, and the company's new financial platform layout has been continuously improved. It has achieved endogenous growth and extended expansion through a series of new setups, mergers and acquisitions, etc., in order to achieve the strategic transformation of the company's “industry+finance+Internet” and build the Handing ecosystem. From the asset side, 1) The establishment of a wholly-owned subsidiary this time is the company's strategic move to increase investment in cultural, creative, and media assets. In addition, the company is also very optimistic about the high-quality assets of related cities such as medical care and old-age care (such as hospital operation, etc.), automobiles, and parking (such as parking lot construction and management), targeting the actual needs of residents in all aspects to lay out the three fields of health consumption, happy travel, and culture and entertainment. In addition, the company's smart city construction projects can be packaged into high-quality asset packages. And these will also enhance the diversity and richness of the company's assets in the city. 2) As far as personal assets are concerned, the company has already entered personal asset markets such as automobile mortgages, installment white bars, and credit loans through participation in “micro-finance networks,” “flash bars,” and online loans. It is also interested in huge growth space in the Internet financial consumption segment.