Business summary
Jinhui Education Group is a tutoring service provider operating in Hong Kong. It has a history of over 17 years and has always operated under the “Logic Tutorial Centre” (Logic Tutorial Centre) brand. According to the industry report, among the suppliers of supplementary tutoring services for primary and secondary schools registered with the Education Bureau, the Group is the seventh-largest supplier in Hong Kong in terms of revenue. In 2015, the market share of the total income from the private tutoring industry in Hong Kong was approximately 0.9%. The group's supplementary tutoring services are generally divided into two categories: secondary school supplementary services and elementary school supplementary services. They mainly target middle school students and elementary school students. They are used to assist students in regular Japanese school classrooms, and the revenue mainly comes from secondary school supplementary services. Meanwhile, the group currently operates a total of 13 training centers, all of which are rental properties in Hong Kong. Of these, 6 are in Tuen Mun, 5 in Yuen Long, and 1 each in Kowloon City and Tai Po.
Competitive advantage
The group has a long history and an experienced and friendly management team
The Group's insistence on quality teaching
Group teaching strategies focus on student needs
Risk Factors
If you fail to apply for the relevant registration or exemption for the study center, there is a risk that the study center will cease to operate
If it fails to hire and retain excellent staff (especially mentors), the operating and teaching quality of the group may not be able to maintain consistent efficiency
The group's revenue mainly comes from secondary school tutoring services
Use of proceeds
Approximately 77.3% was used to expand the geographical map through the establishment or acquisition of new study centres in Hong Kong
Approximately 11.3% was used to improve existing training centers, facilities and equipment and information technology systems
Approximately 2.7% is used for employee training
Approximately 8.7% is used for marketing and promotion and other brand building activities