Business summary
New Bailey Loans Holdings mainly provides corporate finance advisory services in Hong Kong. According to several rankings in 2015 and 2016 published by Mergermarket and Townsend Reuters, New Bailey Finance (the group's indirectly wholly owned subsidiary company) is one of the most active financial advisors, and the Group's services mainly include (i) acting as Hong Kong listed companies in transactions involving listing rules, startup board listing rules, or acquisition codes of Hong Kong listed companies, and persons seeking to control or invest in Hong Kong listed companies financial adviser; (ii) An independent financial advisor to an independent board committee or independent shareholder of a Hong Kong listed company; and (iii) acting as a compliance advisor to companies (mainly newly listed companies in Hong Kong).
Competitive advantage
The Group is an active and mature market participant, and the customer base is broadly owned by a simple business framework with no institutional investors or company directors
The group is an expert in corporate finance and has no business such as debt lending, private banking, or stock brokerage
Risk Factors
The Group's sole operating subsidiary is financing and financing for New Bailey
If there is any major disruption to the operations of New Bailey Lending
It will adversely affect the Group's operations, operating results and financial condition
Client cancellations and termination of transactions or delinquent or late payments may adversely affect the financial performance of the Group
Relying on key management personnel to carry out business, failure to retain and motivate key management personnel or attract suitable replacement candidates will adversely affect operations
Use of proceeds
Approximately 16.1% was used to expand the Group's corporate loan consulting business
Approximately 43.2% was used to develop the Group's equity market business
Approximately 13.8% was used to enhance the Group's IT capabilities
Approximately 19.6% was used to expand group offices
Approximately 7.3% is used as general working capital
