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【华泰证券】凤形股份:6月11日上市首日定价报告

華泰證券 ·  Jun 9, 2015 12:00  · Researches

1. The company's technical advantages are outstanding. For three consecutive years in 2012-2014, the production and sales volume of the company's wear-resistant casting products ranked first among grinding balls and grinding section products for wear-resistant materials in China. Since its establishment, the company has carried out in-depth research in the field of application technology for wear-resistant castings. Through digestion, absorption, reference and innovation of advanced technology at home and abroad, the company has developed its own production lines such as mechanization of metal sand-coated casting balls, stacked box casting, etc., and can produce all kinds of wear-resistant, heat-resistant and corrosion-resistant high-quality castings in strict accordance with international standards such as ASTM, JIS, DIN, BS, etc. Furthermore, by continuously increasing investment in research and development, the company has successively obtained 46 national patents, including 12 invention patents, 12 utility model patents, and 22 design patents; it has also participated in or presided over the drafting of various national or industry standards such as GB/T17445-2009, GB/T8263-2010, and JC/T691-2010, which has established the company's technical advantages within the industry. 2. Brand advantage and customer advantage Industry leadership As the implementation of national energy saving and emission reduction policies continues to increase, the pressure on energy-saving and emission reduction enterprises such as building materials, cement, metallurgical mines, and thermal power generation continues to increase. Demand for wear-resistant products with higher wear resistance, better energy efficiency, and lower wear is constantly increasing, and the company continues to develop rapidly along with it. The company's development has been widely recognized by customers and society: the company has a provincial enterprise technology center and the Anhui Fengxing Wear-resistant Materials Engineering Technology Research Center. It is a high-tech enterprise in Anhui Province. The “Fengxing” brand trademark was rated as a famous trademark in China, the “Fengxing” brand grinding ball was rated as a famous Chinese brand product, and was awarded many honorary titles such as “China's Building Materials Machinery Industry Famous Brand”. With good brands, excellent product quality and technical advantages, the company has established stable cooperative relationships with Rio Tinto Mining Group, China Gold Group Mining Group Co., Ltd., Zijin Mining Group Co., Ltd., Brazilian Vale, Huaxin Cement Co., Ltd., China Resources Cement Co., Ltd., Lafarge Cement Co., Ltd., etc., which have established the company's brand advantages and customer advantages in the industry. The company's EPS is estimated to be 0.43 yuan, 0.52 yuan, and 0.62 yuan after 15-17 years of dilution. The company is a foundry manufacturer mainly made of metal wear-resistant materials; the current issue price is 8.31 yuan, and the price-earnings ratio of the issue is 22.97 times. Combining the winning rate, individual stock fundamentals, valuation, and current market sentiment, we have given a pricing range of 10.80-11.97 yuan on the first day of listing of this new stock. It is recommended that the successful investors continue to hold it.

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