Matters: Deli Co., Ltd. released its 2013 interim report, achieving operating income of 430 million yuan, a year-on-year increase of 34%; net profit attributable to shareholders of listed companies of 70 million yuan, an increase of 132% over the previous year, and EPS of 0.20 yuan, in line with the forecast range of 130% to 160% year-on-year growth in the company's quarterly report. The company expects net profit from 1Q to 3Q to 3Q to increase 25% to 45% year on year in 2013, and net profit growth rate corresponding to 3Q13 is -74% to -36% year on year. Ping An's view: High growth continued in the first half of the year: the company's revenue and net profit increased by 34% and 132%, respectively, and gross margin increased by 7 percentage points year-on-year during the reporting period. The high growth was mainly driven by product structure upgrades and sales channel expansion. Product structure upgrade: Products involved in 35,000 high-end glass projects and technical improvement projects are gradually put on the market; Chuzhou Crystal Cup ignited as scheduled, and is in the product offline commissioning stage, and is expected to be officially put into production in 4Q. Expansion of sales channels: The KA system has signed contracts with more than 1,300 stores in the first half of the year, and is currently in the product delivery period; the distribution network continues to be deepened step by step at the city and county levels. 3Q performance may be under pressure: According to the company's forecast for net profit growth in 1Q to 3Q in 2013, the 3Q single quarter net profit growth rate was -74% to -36% year-on-year. Based on KA channel fees and Chuzhou project depreciation, the 3Q performance may be under pressure. During the reporting period, the company's sales expenses were reduced by 8% year on year while expanding its channels. On the one hand, the company's expenses were well controlled. On the other hand, the KA channel entered the centralized product distribution period in the second half of the year, and one-time entry costs such as bar code fees will be reflected starting in 3Q13. The Chuzhou project may begin to accrue depreciation in the 3rd quarter. In a situation where the project has not yet reached a normal profit situation, depreciation calculation puts pressure on the performance of a single quarter. Profit forecasts and valuations take into account that the entry fee for the KA system may be higher than our previous expectations, and that the depreciation cost for the Chuzhou project was earlier than our previous expectations. The 13-year EPS was slightly lowered from 0.37 yuan to 0.34 yuan (after dilution), and the performance forecasts for the 14-15 EPS were maintained at 0.57 and 0.75 yuan (after dilution), corresponding to the closing price of 16.41 yuan on August 23, 2013. PE was 48.6, 28.9, and 21.9 times, respectively. The company's product structure upgrade is being carried out in an orderly manner, and will take the lead in achieving import substitution with domestic peers, sharing the high yield of the high-end daily-use glassware market and the growth space brought about by consumption upgrades. The long-term growth is promising, and it maintains a “recommended” rating. Risk warning: The progress of structural upgrades is below expectations, fluctuations in raw materials and fuel prices, and changes in market style.
【平安证券】德力股份中报点评:3Q业绩或承压,看好长期成长空间
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