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【中银国际证券】粤传媒:电商、游戏、彩票新业务稳步推进

[Bank of China International Securities] Guangdong Media: New e-commerce, gaming, and lottery businesses are progressing steadily

中銀國際證券 ·  Apr 9, 2014 00:00  · Researches

Guangdong Media (002181.CH/RMB 15.88, no rating) met the 2013 operating performance standards and achieved an 11% increase, despite a decline in operating income. In addition to the main business, it began to lay out new media sectors, including e-commerce, gaming, lottery, etc. In terms of traditional business, the “Community Newspaper” project has gone from scratch; there are currently 12 companies. In terms of new media, the game platform has already been launched, and 5 products are jointly operated. Mobile game platforms will also be launched soon, and it is expected that mobile game products will begin public beta in April or May of this year. The lottery client is online on Android, WeChat, the web, and the iOS version will also be launched soon. Lottery promotion work mainly relies on online channels and pre-installation models, and also includes cooperation with banks, telecommunications and other institutions. The company took a stake in Feifei Mall — China's first M2C (M2C) manufacturer to consumer (M2C) online manufacturer direct sales home furnishing mall established by Global Markets Group (GMC), a company listed on the London Stock Exchange. It participated in the layout of Feifei Mall in the e-commerce field. Although it is a new e-commerce company that recognizes its M2C model, it will participate in construction.

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